Ramses Ortega Senior Developer Advocate
Mexico City, Mexico • ramses.ortega.devrel@gmail.com • +52 55 5555 0142
Profile Summary
- Senior Developer Advocate with 8 years of experience representing developers on a video streaming API and SDK platform used by web and mobile engineering teams across streaming media, creator platforms, and developer tools, specializing in technical content, public speaking, and sample-app engineering.
- Hands-on coverage across content (long-form technical blog posts and tutorials), speaking (conference talks and meetup workshops), sample code (open-source sample apps and SDK demos on GitHub), and community (Discord and GitHub Discussions), credentialed through M.S. in Computer Science, ITESM.
- Deep craft in developer-first writing on APIs, SDKs, and integration patterns, live coding on stage and in workshop sessions, production-grade sample apps that double as integration references, and developer-experience reviews of onboarding and SDK ergonomics, applying methods such as quarterly editorial calendars tied to product launches and quickstarts and weekly voice-of-developer reports back to Product and Engineering to deliver content and demos that turn first-time visitors into signed-up developers actually shipping with the platform.
- Engaged collaborator working cross-functionally with Product, Engineering, Developer Marketing, Sales, and Support inside a DevRel team embedded with a video streaming API engineering org, contributing to weekly launch enablement, voice-of-developer triage, and the editorial planning that ties content to product roadmaps.
- Mentor who shares craft and fosters a culture of hands-on dogfooding before any post or talk ships and developer adoption measured on signups, first successful API call, and weekly active developers through pairing on talk rehearsals and content reviews, while running a monthly DevRel review with Product and a Latin America DevRel meetup chapter and publishing internal DevRel playbooks the rest of the team actually picks up.
Technical Skills
- Content & Writing:
- long-form technical blog posts and tutorials, dev.to and Hashnode cross-posts, MDX in Next.js, technical newsletters, editorial calendar planning, SEO for developer content, content briefs paired with sample repos
- Speaking & Events:
- conference talks and meetup workshops, live coding on stage, webinar hosting, CFP writing, panel moderation, conference sponsorship support, talk recordings and YouTube uploads
- Sample Code, Demos & OSS:
- open-source sample apps and SDK demos on GitHub, starter kits and template repos, CodeSandbox and StackBlitz interactive demos, GitHub Actions CI, semantic versioning, npm publishing, contributor onboarding
- Community & Support:
- Discord and GitHub Discussions, Slack community, Stack Overflow tag, Discourse forum, Reddit subreddit, office hours and AMA sessions, community moderation playbooks, top-contributor recognition programs
- Developer Experience & SDKs:
- SDK ergonomics review, API design feedback, onboarding and quickstart audits, error message and stack-trace clarity, code-sample copy-paste testing, dogfooding rituals, DX scorecards
- Documentation & Education:
- official API reference, quickstart guides and learning paths, video tutorials and code labs, docs-as-code in Markdown and MDX, Docusaurus and Mintlify, interactive playgrounds, accessibility for docs
- Social & Online Presence:
- X (Twitter) technical threads, LinkedIn posts, YouTube channel growth, Twitch live streams, dev.to and Hashnode cross-posting, Mastodon and Bluesky engagement, analytics on reach and shares
- Metrics, Adoption & Growth:
- developer signups and time-to-first-API-call, weekly active developers, content traffic and engagement, GitHub stars and forks, community health metrics, funnel attribution from content to revenue
- Credentials & Education:
- M.S. in Computer Science, ITESM, AWS Certified Solutions Architect, CNCF Kubernetes Application Developer, prior software engineering experience on web and mobile clients
Education
Work Experience
- Owned developer-facing content and demos for the public DevRel program for the Mux Video API, Mux Data, and the Mux Player SDK reaching 45,000 monthly active developers across Latin America and North America, partnering with 6 product managers on the launches, quickstarts, and integration stories the engineering audience cared about.
- Ran the public speaking program with keynote talks, hands-on workshops, and live coding sessions on the video pipeline, delivering 34 talks across 18 conferences and meetups, reaching 12,000+ live attendees, and uploading every session to YouTube with 540k replay views in the first year.
- Shipped sample code, demos, and open-source projects through production-grade sample apps that double as integration references on GitHub, releasing 22 sample repos centered on Next.js, React Native, and serverless functions, and earning 9,800 cumulative GitHub stars across the portfolio.
- Ran community engagement and support with daily moderation on Discord, GitHub Discussions, and Stack Overflow with first-response targets, supporting 14,200 community members across the channels, answering 2,400 threads a year, and holding first response on developer questions under 4 hours on weekdays.
- Closed the product feedback loop with a weekly voice-of-developer report on friction, feature requests, and bug clusters, logging 180 developer-friction items in the shared tracker, driving 26 feature requests onto the product roadmap, and partnering with 4 engineering teams on the rollout with named developer quotes.
- Drove developer-experience advocacy through onboarding audits, SDK ergonomics reviews, and copy-paste-tested quickstart code, cutting median time-to-first-API-call on the free tier from 34 minutes to 9 minutes across 5 official SDKs after a paired rewrite of the quickstart and the SDK error messages with the platform team.
- Authored documentation and educational resources covering quickstart guides, API reference rewrites, and an end-to-end video learning path, publishing 62 docs pages, shipping 180 minutes of video tutorials, and lifting free-tier signup completion from 48% to 71% on the new onboarding flow.
- Built a personal and brand social presence around weekly technical threads, deep-dive posts, and live-coding clips on X, LinkedIn, and YouTube, growing the developer audience to 22,000 followers across 3 channels and clearing 6.4M yearly impressions on search-relevance and indexing content.
- Ran cross-functional GTM as launch enablement with Product, Engineering, Marketing, Sales, and Support on every major release, shipping 14 coordinated launches across the year, enabling 40 sales engineers with technical demos and FAQs, and authoring 9 reference architectures the field team reused on calls.
- Owned developer adoption and community growth via a DevRel dashboard tying content, talks, and community to signups, first successful query, and weekly active developers, lifting weekly active developers on the index from 8,400 to 21,500, attributing 38% of net-new signups to DevRel content, and growing the Discord community by 3.2x over the period.
- Anchored the content backbone with long-form tutorials, video walkthroughs, and a monthly developer newsletter on search and discovery, publishing 86 tutorials, growing the newsletter to 11,500 subscribers, and lifting organic developer traffic from 120k to 410k monthly across the docs domain.